Templates · Google Sheets

Photographer CRM & Client Tracker

Track every inquiry, client, job and payment in one simple Google Sheet, and see who to follow up with and what money to collect.

  • Never lose track of an inquiry
  • See who owes a deposit or balance
  • Clients, jobs & payments in one place
$10.00
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Photographer CRM & Client Tracker in Google Sheets on a laptop, shown with sample data

What's inside

  • Start HereYour welcome page: a 4-step setup checklist, how the tabs fit together, a guide to every tab with clickable links, and the color legend.
  • DashboardToday at a glance: open inquiries, booked pipeline, outstanding balances and shoots in the next 14 days; Upcoming shoots, Money to collect and Follow up on inquiries; and a chart of payments received by month.
  • JobsEvery job from first inquiry to paid, with deposit due, paid to date, balance, payment status, gallery due date and delivery status worked out for you.
  • ClientsEveryone you work with, with contact details, lead source, number of jobs, booked revenue, paid to date, balance owed and last/next shoot.
  • PaymentsEvery deposit, balance, tip and refund. Each payment updates its job's Paid to Date, Balance and Payment Status.
  • SettingsSet up once: your business info, business mode, gallery turnaround, deposit %, balance-due rule, follow-up days and the dropdown lists.

A closer look

Your day at a glance: Inquiries, pipeline, balances and upcoming shoots on one Dashboard. (CRM & Client Tracker, sample data)
Every job, inquiry to paid: Color-coded stages with dates, price and discount on one row. (CRM & Client Tracker, sample data)
Every client in one list: Contact details plus jobs, revenue and balance owed per client. (CRM & Client Tracker, sample data)
Payments that add up: Log deposits, balances, tips and refunds; every job's balance updates. (CRM & Client Tracker, sample data)
Never miss a follow-up: Inquiries waiting longer than your follow-up days show on the Dashboard. (CRM & Client Tracker, sample data)

Screenshots show the Sample copy with made-up data.

Get set up in minutes

  1. Open your copy's Start Here tab.
  2. Settings: your business info, mode, gallery turnaround, deposit % and follow-up days.
  3. Clients: add the people you work with, starting with your next inquiry.
  4. Jobs: add each job with its Stage and Price, then log money on Payments as it comes in.
  5. Bookmark the Dashboard: it's your home page every day.

Good to know

  • Google Sheets: you need a free Google account. This isn't an Excel file.
  • Works in any browser on a computer, tablet or phone. Setup is easiest on a computer.
  • Nothing to install: no add-ons, no scripts.
  • You get a ready-to-use copy plus a Sample copy filled with example data, and a step-by-step PDF guide.
How CRM & Client Tracker fits together

Want it all connected?

The Photographer Business Command Center includes the CRM & Client Tracker plus clients, jobs, payments, pricing, bookkeeping, invoices and more, in one file.

See the Command Center · $29.99

Ready when you are

$10.00
Buy on Etsy

Instant download on Etsy. Checkout on this site is coming soon.